Thursday, February 23, 2012

Florian Stumpe


I found this on motionspire.com and thought this was a very interesting of being able to showcase a lot of the ideas for the showcase using various styles that really appealed to me in a scientific way. It sort of reminds me of the more creepier sci-fi films like Contagion that uses the different 3D dimensional elements to portray a sort of "virus". Very cool effect and made a major impact!

Wednesday, February 15, 2012

Volkswagen Think Blue


This is a video I found as a part of Volkswagen's campaign called "Think Blue". What the video is emphasizing in very simple, illustrative "Sim-like" style that people should begin to think about the environment around them and how they can help in changing their lifestyle to save their environment. When I say "Sim-like", I mean how they're able to use just very simple symbols to represent fresh water or carpooling; and people instantly understand what you mean. It also has a very "Mad Men" sort of feel through the same style as the main character in the opening scene carried throughout; as a result, the people can be any person and not discriminating against certain people.

For more about this campaign, click here.

Thursday, February 9, 2012

Mad Men

I remembered this amazing motion graphics and realized it was in the Communication Arts Design Annual 2008. But there's a reason why everyone loves this show (and this introduction!). It combines the great pictures of the 1960's and creates a simple silhouette that could practically be anyone (but it's of course the lead male character in the show); keeps the suspense up throughout. Simply one of the best out there right now!

http://www.imaginaryforces.com/archive/alphabetical/mad-men/

Wednesday, February 1, 2012

Range Ton Bazar

Range Ton Bazar from Mathias Lachal on Vimeo.

This video I found once again on MotionSpire.com and found this very inspiring. One of our projects last semester was to take our green screen shots and "cartoonize" ourselves for 5 seconds in After Effects; and I think this demonstrates the capabilities of taking it beyond the green screen. I love the concept of the back of his t-shirt then "cartoonizing" himself with octopus-like arms, cleaning up the room. It's a very simple color palette and effectively tells a simple story. I wish I could have a t-shirt that could do this for me!